Digital Marketing Intern

at Goodwill Industries* in Wichita, Kansas, United States

Job Description

ORGANIZATION:

For more than 60 years, Goodwill Industries of Kansas has been a trusted resource and advocate for people with disabilities and barriers to employment. At Goodwill Industries of Kansas, our mission is to transform lives and communities through the power of education, training and employment. Our vision is to be the leading resource for individuals seeking their fullest potential.

VALUES:

At Goodwill Industries of Kansas, our work is guided by the following values:

• Sustainability: We commit to practices that support environmental, social and economic strength.
• Ethics: We uphold high standards of honesty, integrity and fairness in all business dealings.
• Respect: We treat ever individual with dignity, care and sincerity to build an equitable environment.
• Voice: We listen to each other, value feedback and advocate for our communities.
• Inspiration: We motivate, encourage and energize individuals to be their best through leadership and vision.
• Community Engagement: We recognize the strength of collaboration and engage deeply with our stakeholders to transform lives together.
• Excellence: We embrace innovation and strive for outstanding quality to deliver a positive impact to those we serve.

MISSION STATEMENT: We transform lives and communities through the power of education, training and employment.

PURPOSE OF POSITION: The Digital Marketing Intern supports Goodwill Industries of Kansas by creating engaging digital content, assisting with online communication strategies, and supporting brand storytelling for retail, mission services, and community engagement. This internship provides hands-on experience in content creation, multimedia production, and digital communications within a fast-paced nonprofit environment. 

The intern will contribute to social media, website updates, video/photo content, and digital campaigns that help promote Goodwill’s mission across a 74‑county territory.

"No job is so important and no service is so urgent that we cannot take the time to perform our work safely."  

Organizational Responsibilities

Work with individuals who have disabilities and/or barriers to employment and participate in the achievement of their goals.  Demonstrate a positive role model.  Display commitment and involvement towards Goodwill's mission. 

Job Competencies

Teamwork, communication, time management, creativity, customer service orientation, initiative, mission alignment, adaptability, accountability. 

Job Proficiencies

• Multimedia content creation (video, photo, graphics)
• Social media scheduling and engagement
• Website content updates
• Copywriting and editing
• Digital analytics awareness
• Collaboration across departments 

Essential Functions

• Create and edit short-form videos for platforms such as Instagram, TikTok, Facebook, and YouTube.
• Capture photos of retail merchandise, events, and mission stories for digital use.
• Draft blog posts and written content for social media, newsletters, and the website.
• Develop branded graphics, social posts, and digital assets.
• Assist in scheduling social media content using Meta Business Suite or similar tools.
• Monitor engagement trends and provide recommendations for content improvements.
• Assist with updates to goodwillks.org, including events, blogs, and program information.
• Collaborate with the Marketing & Communications team on campaigns, events, and promotions.
• Support special projects and brand initiatives as assigned.
• Maintain organized digital files and content libraries.

Duties and Responsibilities

• Adhere to all safety policies and report violations.
• Responsible for the safety and well-being of all employees and clients.
• Support the mission statement and activities of other departments.
• Support the accessibility of our services and facilities free of architectural, attitudinal, environmental, financial, communication, transportation, employment, and other barriers to persons with disabilities and barriers to employment.
• Adhere to all ethical standards and confidentiality of records.
• Other duties as assigned. 

NOTE: Must be licensed driver. Must be insurable. Must pass/complete background check.

STANDARDS FOR MEASURING PERFORMANCE / QUALITY STANDARDS:

• Attendance and punctuality. 
• Quality, accuracy, and creativity of content produced. 
• Ability to meet deadlines and manage workload. 
• Collaboration with team members and responsiveness. 
• Professionalism and alignment with Goodwill’s mission. 
• Ability to track and report on digital content performance.

Opportunity for All

We are a second chance employer and welcome applicants who are in recovery or whose life choices have disadvantaged them in obtaining stable employment.

Goodwill Industries of Kansas, Inc. is an equal opportunity employer. Goodwill will not discriminate unlawfully against an employee or applicant for employment because of race, disability, color, creed, religion, sex, pregnancy, age, national origin, ancestry, citizenship, military/veteran status, genetic information, sexual orientation, gender identity, or any other classification protected by local, state, or federal law in hiring, promoting, demoting, training, benefits, transfers, layoffs, terminations, recommendations, rates of pay and all other terms, conditions and privileges of employment.